LinkedIn Live: AI in Comms & Marketing - What’s Working Now

Posted in PR and Communications, Marketing, Digital, Industry news,

Join The Work Crowd and PRCA for for a focused 30-minute discussion on 24th September at 1:30 pm, exploring how AI is reshaping communications, PR, and Marketing.

Our expert panel features:

• Stuart Bruce – Internationally recognised PR futurist and consultant, advising organisations on enhancing communications performance through AI, technology, data, analytics, and measurement.

• Ben Mitchell – Head of Interim at The Work Crowd, former journalist, and ex-Head of Communications, bringing a unique perspective from both agency and in-house roles.

We’ll also share highlights from exclusive interviews with in-house communications and marketing professionals on how they’re integrating AI into their work, from content creation and campaign management to analytics and strategy.

Expect to learn:

• Where AI is already delivering real value - and where it’s over-hyped

• Tools and platforms being adopted in comms and marketing teams today

• Practical challenges of implementation — from ethics to workflow integration

• How AI is influencing team structure, skills, and decision-making

A short, sharp session designed to give you actionable takeaways and a clear view of where AI is taking the industry next.

📅 Date: Wednesday 24th September

🕜 Time: 1:30 PM

📍 Location: LinkedIn Live

This event has now taken place - you can read the key takeaways here.